Wilsonart Now On Love That Design

Global engineered surfaces company Wilsonart is a one stop shop for all your design led, high performance, engineered solutions, amassing 14 top brands under its name and the service to match its leading profile. We are proud to welcome them on board Love That Design.

 


As a global leader in engineered surfaces, Wilsonart houses 14 leading brands under its umbrella. The brand offers a wide selection of choice to fit your design, application, budget and performance needs. Plus, they are proud to offer service you can count on – products where you want them, when you need them, and the tools to help you serve your customers better. 

About Wilsonart

Wilsonart’s founder, Ralph Wilson Sr., was a laminate industry pioneer who led the company until 1972. For decades, the brand has given designers and builders the right tools for the job, no matter how specialised. Today, Wilsonart offers you a portfolio of solutions both decorative and functional, that spans retail, hospitality, healthcare, education, office and institutional applications.

Sustainability at the heart of what they do

Wilsonart products are inspired by natural beauty, and inspired by preserving the greatness of nature itself. It is in the company’s DNA to maximise possibilities and minimise waste, engineering ever-smarter surfaces that leave an ever-shrinking impact. The quality and durability of their products provide end users with value while reducing waste over the long term. Their built-in innovations ensure that Wilsonart products are engineered to be impact, scratch, and moisture resistant, eliminating the need for replacing worn or damaged surfaces. This generates less waste over time. Transparency is also a key part of their environmental commitment. The company’s third-party sustainability documentation and disclosures, Indoor Air Quality (IAQ), FSC, EPD, HPD, Greenguard Gold and more can all be easily accessed on their websites.

“We will continue to be an innovative solutions provider with an emphasis on design and performance, plus sustainability at the core of our operations. Wilsonart Middle East regional team is now very active in driving the portfolio, and providing local support both technically and commercially to all of our customers”

Bhathiya Karunaratne, Regional Director, Middle East at Wilsonart

Plans for the region (Middle East and Africa)

Over the last five years, Wilsonart developed a strategy to build out a specification and sales footprint with a strong network of partners in focus markets. The brand will continue to build exposure and create local presence by generating demand and project pipelines to promote a design-led, high performance portfolio of engineered surface solutions with region specific competitive pricing strategy.

 

In the near future…

In 2021, Wilsonart is launching their new commercial laminate collection with latest designs and new unique finishes. Also launching this year is the Wilsonart Traceless (anti-fingerprint) laminate collection with new colours and wood designs. Add to that are the Wilsonart digital print laminate collection, the new solid surface designs 2021, and the new Quartz designs.


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