Teknion’s Brand New Showroom Opens in Chicago

It’s time to add a new location to the future of the workplace conversation: showrooms. While it’s one thing to design a showroom, it takes some additional steps to effectively and thoughtfully design a living, working space meant to evolve with the needs of a company. Even the most basic of showrooms are hard to design, but the true difficulty lies in crafting an inclusive experience that isn’t contradictory to itself. For example, striking a balance between the “too much” or “too little” requires an analysis of the showrooms functionality and overall purpose. This goes for product displays, independent and guided tour sections, and advanced technology setups, among others. 

Understanding what the client wants and why, then using the showroom as a resource to answer their requests, is the new standard Teknion hopes to inspire other furniture manufacturers to uphold. For Teknion’s new immersive showroom that opened in Chicago’s Fulton Market this past June, being clear and concise in the design decisions was important to the space’s initial success. The paired-back palette and simple lines helped illustrate the company’s story, best exhibited through the product deconstruction stages presented at the entrance. 

Throughout, curated spaces that simultaneously serve as functional work spaces for the showroom employees and educational displays for potential sales representatives, or community members, showcase products from Teknion, Studio TK, and Luum. Contrary to the traditional, stagnant product displays, Teknion wanted to reimagine the showroom experience to have dynamic areas that promote internal engagement and inspire future workplace designs.