Conrad Chia Laguna Resort, Sardinia

Studio Marco Piva has recently completed the major redevelopment work for the Chia Laguna Resort, project that included the restyling of its three hotels: the 4-star Hotel Village, the 5-star Baia di Chia Resort and the 5-star luxury Hotel Laguna.

The refurbishment initiative, started by Italian Hospitality Collection in 2020 through the Star Fund managed by Castello SGR, has raised the overall quality of the Chia Laguna Resort complex from a functional point of view. The project has made it possible to diversify the existing spaces, offering guests renewed, as well as brand new experiences and services, which at the same time add a formal, aesthetic and emotional dimension. The careful selection of furnishings, finishes and materials communicate a clear idea of luxury and well-being closely tied to the timeless Mediterranean style, all in the name of authenticity, tradition and large spaces in direct contact with the island’s wild and pristine nature.

Located in the rocky Chia promontory, one of the most scenic and evocative seaside resorts in southern Sardinia, the new Conrad Chia Laguna Sardinia, within the Chia Laguna Resort, occupies a splendid position on the coast. The Hotel is nestled in the Mediterranean scrub, among Sardinia’s beautiful snow-white beaches, rocky dunes covered with vegetation and lagoons coloured by pink flamingos. Selected by IHC to join the prestigious brand of the Conrad Hotels & Resorts by Hilton chain in 2022, the new Conrad Chia Laguna Sardinia is characterised by an immersive design conceived by Studio Marco Piva to welcome and accommodate a demanding and refined clientele.

The general theme of the intervention completed by Studio Marco Piva, which was responsible for the renovation of both the outdoor spaces, as well as the interiors of the guest rooms and of the common areas, is inspired by two key elements: wind and lightness. Elements that go hand in hand with the privileged position enjoyed by the Hotel, exposed to the light sea breeze and immersed in the pristine nature of this territory, offering guests a unique glimpse in which marine, mountainous, green and lagoon landscapes seamlessly coexist.

An international approach to high-end hospitality strongly rooted in tradition, referencing it and taking it to a whole new level: a touch of Sardinian identity, which from 2022 is further enriched by the qualities and services offered by the high-end Hilton Hotels & Resorts chain.

The intervention completed by Studio Marco Piva has raised the overall quality of the complex from a functional point of view, creating a diversification of the existing spaces, offering guests renewed, as well as brand new experiences and services, which at the same time add a formal, aesthetic and emotional dimension. The careful selection of furnishings, finishes and materials communicate a clear idea of luxury and well-being closely tied to the timeless Mediterranean style, which combines nature, elegance and freshness in a refined and radiant manner.

Among the typical Sardinian materials incorporated into the new design, it is worth noting the extensive use of Biancone di Orosei marble, a limestone rock extracted and processed in Sardinia, distinguished by its characteristic colours caused by the fossils of shells, corals and other organisms integrated into the rock. With its elegant shades that range from white to pink – while also incorporating beige tones – this exceptional marble has been used for various surfaces throughout the Hotel, in different finishes to enhance the quality of the material, while at the same time providing the rooms with that sense of sophistication and refinement that makes them even more comfortable and welcoming.