The interior uplift and rebrand of the Hamac flagship store explores the idea of “luxurious beach chic”. The interior delivers an elevated concept to the market as it explores non-conventional features of the typical beach store model. The inspiring design alludes to a scene of warm, glowing, copper tone beach-goers set against a cool and modern beach house. The theme is built from a global summer palette of exotic tones, patterns and textures.
The ceiling features a bold design inspired by sun-rays. Exquisite walnut wooden flooring adds a warm finish, complimenting the copper and white backdrops of the perimeter and ceiling.
The Hamac store, which is just a few steps away from the Persian Gulf, would not look out of place within any chic beach destination worldwide. Brand Creative’s design provides a luxurious yet relaxed atmosphere, a stylish boutique where a little sand walked in from the beach is completely acceptable.