Poké & Co, Dubai

Tasked with the brief of creating an earthy, organic, bright and calming interior with nature at the heart of the design, Studio EM along with RED International took on this space with the aim of creating an airy, fresh and welcoming design that belies the small space. Keeping the palette very neutral with earthy tones coming through the use of greenery, wood and white tiles were used. Essentially the design was broken down to three main components, namely greenery, timbers and tiles.

As a “make your own” grab-and-go concept, a strong emphasis was put on the customer flow as well as the central main counter. To combat the queues and ease customer flow, three grab-and-go fridges were placed to the right of the entrance. In order to fit seamlessly into the design and allow for the kitchen space to be optimum, these fridge’s were designed to be built into the wall and set at an angle, a design feature as well as a space-planning feature.

The store foot print was quite small and tight; however, Studio EM did have a rather high ceiling to work with, and with such a high ceiling in a small space, the proportions were off and the team didn’t want to create a drop down gypsum ceiling or close the ceiling off. This is where the design team developed the timber ceiling feature, and this allowed them to build light strips into it as well as to hang some more greenery and create a really pretty design feature that tied in the rest of the design.

The end product being a beautiful organic and earthy store that really feels and presents as being so much bigger than 80 square meters that it is. The design is quite subtle, allowing the vibrancy to come from the beautiful food that Poké & Co. Dubai serves.