Kashida Introduces New Collections: Pattern and Calligraffiti

Kashida Design, an acclaimed UAE-based product design studio has recently released two collections: Pattern and Calligraffiti.

The Pattern Collection

Kashida’s latest Pattern collection offers elegant tableware and home accessories in beautiful royal blue and gold hues. Every piece in this collection features a distinct pattern created from the word: saadah, Arabic for ‘happiness’. The series explores the art of repetition, reminiscent of traditional arabesque motifs. It is a contemporary take on arabesque patterns using calligraphy as a focal point. Browse through a rich collection of products ranging from luxury dinner plates to condiment bowls, acrylic boxes and containers to serving trays, cake stands, salad bowls, serving platters, and even home decor such as porcelain vases, mushaf holders, and more. A collection deemed as art for your home.

The Calligraffiti Collection

When we are presented with beautiful calligraphy, legibility becomes secondary. The human eye tends to appreciate fluid art forms, which are somehow anchored within a defined shape. Kashida’s Calligraffiti Collection embodies freehand Arabic calligraphy letterforms, inspired by the flow of human conversation.