Let’s Move For a Better World: Technogym’s Social Campaign to Promote Wellness and Physical Exercise
Technogym announces their annual Let’s Move For a Better World campaign from 12 to 27 March 2024, you can join forces with the fitness community around the world to fight physical inactivity through a challenge based on MOVEs (Technogym’s unit of measure for movement).
You can join Let’s Move for a Better World and track your activities by downloading the Technogym App– no matter if it’s an outdoor activity, or equipment-based workout. Anyone who joins the challenge will automatically receive 2months of Premium Content and start to collect badges on the app.
In Dubai, UAE, the annual LMFBW Campaign was supported by Gate Two by Iris and Aura Skypool where an exclusive pop-up and experience were offered to those invited.
Technogym and Gate Two by Iris teamed up on March 20-21 to curate an unforgettable experience with Techno-Spin, a spinning class pop-up that fused music and fitness in a way that defied the ordinary. The two-day activity within Gate Two invited participants to “move differently” by spinning in an unusual setting to sounds of live techno music. Renowned DJs John Bowtie and Paul Svenson created an electrifying atmosphere filled with deep house, melodic techno and edgy electronic beats, transcending the traditional boundaries of exercising. Spinning the decks live, and supported by an impressive sound system and the venue’s signature dazzling lights, co-founders Paul and John brought the space to life, immersing participants in a full rhythm and vitality experience that combined the invigorating benefits of spinning with the pulsating energy of techno music, redefining the fitness and wellness landscape.
One March 18 and 19, Technogym and AURA Skypool Lounge partnered alongside Raise Fitness & Wellness to launch “Let’s Move for a Better World” at the Skypool destination. The event featured high-energy functional training sessions to combat physical inactivity and promote a healthier lifestyle. Led by expert coaches from RAISE, the sessions incorporated advanced bench equipment and a variety of exercises suitable for all fitness levels. Participants enjoyed three one-hour classes, including a breakfast session on March 19. The event concluded with participants receiving an exclusive goodie bag as a token of the experience.
Inspire and encourage your friends to embrace a more active lifestyle and be part of a community who loves to move together. Join the challenge!
About Technogym: Founded in 1983, Technogym is a world-leading brand in fitness, wellness, sport, and health. Technogym provides a complete Ecosystem made of connected smart fitness equipment, digital services, and training content. Thanks to the Mywellness Cloud Platform people can connect to their personal training experience anywhere, both on Technogym equipment and mobile devices. With over 2,500 employees Technogym is present in over 100 countries. More than 85,000 Wellness centers and 400,000 private homes in the world are equipped with Technogym. Technogym has been appointed Official Supplier to the Paris 2024 Olympics for the ninth time, after Sydney 2000, Athens 2004, Turin 2006, Beijing 2008, London 2012, Rio 2016, Pyeongchang 2018 and Tokyo 2020, and it’s the reference brand for the training of worldwide champions About AURA SKYPOOL: AURA SKYPOOL is the world’s first and highest 360-degree sky pool with unparalleled views of Dubai. Brought to you by Sunset Hospitality Group, guests are transported to an island in the sky on the 50th floor of the Palm Tower that overlooks the majestic Dubai skyline. Deluxe sunbeds and cabanas surround the sky pool, with exceptional food and a truly warm service provided to make every moment a memorable one. AURA SKYPOOL’s ethos is to provide an escape for guests; a space to enjoy unique experiences throughout the day, from sunrise to night-time. With diverse pool days, sophisticated indoor lounge dining, a celebratory night brunch and yoga classes for the mind, body and soul, AURA SKYPOOL is a must-visit destination for those looking to elevate their time in the city. The venue is also available for private events, allowing you to curate your own moments in the sky. For more information, visit www.auraskypool.com About Raise Fitness & Wellness: Located in Jumeirah Islands Clubhouse, RAISE Fitness & Wellness Dubai focuses on providing an inclusive fitness and wellness experiences. An environment that is specifically designed to motivate and inspire, RAISE’s programs are created to elevate the body and mind through personal training and group fitness classes such as aerial yoga, body pump, spinning, and more, to the beat of the city’s cosmopolitan pulse. It is a fully equipped gym with state-of-the-art equipment across multiple training areas to help members and visitors achieve their fitness goals. The boutique gym is also located in METT Hotels & Resorts in Bodrum and Marbella. About GateTwo: Gate Two, a groundbreaking addition to Iris, opens its doors every Thursday, Friday and Saturday as of 11 PM. A space for a community driven by music, passion and creativity, GATE TWO by Iris is a music studio and creative space by day and an intimate nightclub by night where partygoers are encouraged to stay in the moment with no photos or videos allowed. Featuring renowned DJs John Bowtie and Paul Svenson, Thursdays showcase the unique blend of deep house and melodic techno by 404_NotFound, while Fridays and Saturdays offer edgy electronic beats from resident and international DJs. With an impressive sound system and mesmerizing light designs, GATE TWO transports guests beyond the confines of space and time.