I am Johanna Wolf, I was born in San Martín, Province of Buenos Aires, in December 1981.
At the age of 8, after begging my parents a lot, I got my Fashion Plate ; a toy that with crayons and relief plates allowed to design and print figurines. Over time I understood that I enjoyed transferring my designs to paper more than thinking about dresses.
In high school I discovered graphic design and photography; supports, inks, compositions, colors and fonts. Working while I was in college, I understood that I was going to be able to make a living from this.
At the age of 24 I went to live in Israel where I studied Documentary Film and worked for the agencies Gray Tel Aviv and Nascent (today Designit), leading projects for brands such as Motorola, Kodak, Bezeq (Israeli national telephone company), TEDxTel Aviv, RC Cola and Facing Tomorrow (world meeting led by Shimon Peres, President of Israel and Nobel Peace Prize winner).
I am always looking for new challenges, introduce new tools and find the personality of each of my projects. I enjoy decoding needs, conceptualizing them and bringing them to life through visual communication.
I believe in design as a tool for building a fairer and better world.
