Hansgrohe Showcasing at Hotel & Hospitality Expo, Saudi Arabia – Stand 4C501

Luxury sanitaryware specialist, Hansgrohe, will showcase a full gamut of products under its AXOR and hansgrohe brands at this year’s Hotel & Hospitality EXPO, Saudi Arabia (10^th  to 12^th September) at Riyadh Front Exhibition & Conference Centre –  stand 4C501.   

The Germany-based manufacturer has become renowned for its innovation combined with quality craftmanship, and its dedication to the environmental agenda where water conservation is a key priority. To cater to the requirements of the region, Hansgrohe offers a Middle East assortment which is designed to meet SASO’s technical regulation quality mark requirements for water consumption rate

Both AXOR and hansgrohe brands have carved out a stellar reputation across the globe for their unique combination of creative design aesthetics, sustainability credentials and ultimate usability. The Hansgrohe Group boasts 122 years of successful business, has 34 subsidiaries and 21 sales offices, and supplies products in more than 140 countries. 

Meeting the demand for high quality bathroom products through working effectively with reliable partners, the company has increased its footprint across the GCC region over several years, and now has presence in 13 countries, among them UAE, Saudi Arabia, Kuwait and Qatar, with Pakistan and Iraq the latest additions to a growing list.  Its products are employed in a wealth of high profile luxury hospitality projects, and the company is keen to explore the potential offered by a rapidly expanding sector in KSA.   

Premium luxury brand AXOR’s collaborations with some of the world’s leading designers have produced outstanding iconic designs, with several collections being showcased at the exhibition, including: 

AXOR One Curated Colors

In collaboration with British designers Edward Barber and Jay Osgerby, AXOR is extending last year’s AXOR One bathroom collection with a selected palette of colored faucets and fixtures inspired by a specific set of naturally occurring interactions between light, color, and water. 

AXOR Citterio

From Antonio Citterio, an icon of modern bathroom design, understated yet unmistakably luxurious, with distinctive flat surfaces that brilliantly reflect the light. 

AXOR MyEdition 

A collection from PHOENIX design for the age of personalization. Flat, modern and supremely minimal, the mixer is topped by an elegant cover plate in the material of one’s choice.

AXOR Edge 

A collection designed by Jean-Maria Massaud, each AXOR Edge mixer is a sculptural composition of rectangular prisms, milled and polished using state-of-the-art diamond-cutting technology.

The hansgrohe showcase reaffirms the brand’s status as a pioneering champion of sustainability. It will include a comprehensive range of products boasting unique water and energy conserving features which exemplify the brand’s ten Eco-Design principles and which make a valuable contribution to its “Green Vision”, a unique design study where the aim is to create a bathroom with a 90% reduction in water and energy consumption, and thus also 90% fewer CO2 emissions caused by water heating.   The hansgrohe range includes:  

Hansgrohe iBox Universal 2 

A new generation of pioneering concealed technology built on its predecessor, first introduced over 22 years ago as the first universal concealed unit for all standard and thermostatic solutions. This revised model extends maximum design freedom in the bathroom. 

hangrohe Pulsify

A modern shower family designed to adapt perfectly to small spaces, with the option to cleverly conceal, and with select technology offering lighter PowderRain or a more invigorating experience. 

hansgrohe Finoris

The highly mobile lavatory faucet redefines all routine activities in the bathroom, extending great flexibility through an easy to use pull-out spout, water volume and temperature, and two spray modes. 

hansgrohe Vivenis

Vivenis taps are unique in offering a unique wide luxurious spray, reminiscent of a waterfall, providing the user with personal moments of indulgence when bathing.

hansgrohe Texturis

Give your dream bathroom that extraordinary extra: Tecturis S and Tecturis E underline the aesthetics and functional beauty of water with their minimalist look.

Representing Hansgrohe at the exhibition is Andreas Wolf, Head of Middle East & CIS at Hansgrohe, along with Mohab al Ahmad, Head of Office KSA & Bahrain.  Both are looking forward to connecting with key decision makers, and sharing insight and best practice with fellow exhibitors, visitors and event participants.  

Mohab al Ahmad comments: “The EXPO provides a superb opportunity to present collections and new additions from both our AXOR and hansgrohe brands to potential clients, architects and influencers across the region and to gather valuable feedback.  We are very keen to explore opportunities in KSA where the dynamic and progressive hospitality sector is on a great upward trajectory, and where some very exciting luxury developments are being developed.”   

Andreas Wolf adds: “We are continuously striving to improve our products and always looking for new ways to innovate. We are passionate about creating products that are not only aesthetically pleasing but also highly functional and sustainable. We are very proud to see them being used in the bathrooms of luxury hotels across the globe and we look forward to further developing our footprint across the Middle East, working closely with our partners and distributors.”